Website Launch Checklist – Making your dream come true smoothly!

Website Launch Checklist – Making your dream come true smoothly!

In today’s high tech world, a website is mandatory for your business to go global. A study conducted by 2014 State of B2B Procurement , 94 percent clients research online before conducting new business. But, what if I say, your global enabler might act as a deterrent and even lead to diminishing sales.

Normally all websites are developed and tested thoroughly, but these are some checkpoints which ensure seamless user experience and security. You must validate your business before the big bumper launch, sit back, relax and count the footfalls:

  1. Proof Read the content: Employ fresh pair of eyes with native language skills. Professional proofreading brings clarity in your content so that it connects with your set target audience.
  2. Aim to maintain uniformity across web pages unless your products demand differential treatment. Announce professionalism!
  3. Eliminate spelling and grammar mistakes invite people to laugh with you and not on you!
  4. Performance should be optimized. Users are not going to wait more than 10 seconds before hopping on to your competition.
  5. Ensure Images and heavy size data is compressed.
  6. Test performance over slow networks. Mobile version should be loaded for swift user experience. Don’t let sluggishness compromise with your business.
  7. Search Engine Optimization: No doubt it is a continuous and never ending process thanks to the ever evolving algorithms of search engines. But, few parameters like relevant title tags, meta tags. Ensure sitemaps are available and submitted to search engines.
  8. Monitor footfalls: You must measure and celebrate success of website. On the contrary work on underperforming pages. Commonly used tool like Google Analytics etc.
  9. Backup website including database before launch. Schedule regular backups. A stitch in time saves nine.
  10. Validate live URL’s before launch: Use tools like Screaming Frog SEO spider and check if all the pages are correctly pushed to production.
  11. 404 page not found: Make sure you have a link to navigate users to your home page and it is clickable.
  12. Stick logo using Favicon: An image says a thousand words. Why don’t we imbibe it in our URL. What a cool way to identify users with your brand logo. Developers are genius!
  13. Ignore anything, but not a Sitemaps: I see some clients pushing Sitemap to future releases to save some time. Automate it using sitemap generation tools.
  14. Ask your developers to include print enabled style sheets. It is a must if your web pages offer cool stuffs which educate your users. Add a ‘Print it’ crawler button.
  15. Last but none the least, compliance to legal laws and regulations.  Example in the United Kingdom it is mandatory for website to declare cookies on the home page till the user clicks on ‘I Agree’. Consult a tech lawyer as laws keep on changing from time to time.

Note: This checklist covers points before launch. Please do not misunderstand it to be a list of points for validating your business site. Functional and non-functional testing should be part of whatever lifecycle your team follows.


Our clients


Marci Broderick

Web Marketing Specialist

I work primarily with Eduard. He is awesome! I know I can rely on him, he is fast and very good.

Nicole Pecaro

Creative Manager for Captivate

CodeBru is extremely reliable. I am able to sleep at night knowing the websites we created are in good hands!

Jesse Johnson

Marketing Specialist for Meeting Tomorrow

CodeBru always impresses me with how quickly they respond to our coding and web design requests. I honestly have no clue how they work so fast!



Research & Discovery

Every project we undertake is unique. To offer the best possible solutions for our valued clients, we take the time to discuss their goals and expectations of their project. After this consultation, we assess their existing web presence to map out a plan of action to meet - or exceed - these goals!

UX Strategy & Design

Using the findings from our Project Assessment, our team of designers and developers collaborate to create a customized end product. Our team upholds the highest standards throughout the entire Implementation and Deployment process and optimizes your digital asset for success!


Our team of developers and designers are savvy and versed in multiple platforms and programming language. If you’re able to dream it, we’re able to build it! Our custom solutions are built to suit, using the platform that is best suited for our clients specific needs.

The Team

Zach Caudill

Founder & President

Zach has been working in the web industry since 2004. He has worked full-time for large companies, startups, small businesses and as a contractor for other web agencies. Zach started CodeBru in 2015 as a system engineer. Now in charge of full-service solutions, Zach leads development efforts and oversees project management.

Sara Jones

Account Support

Sara joined CodeBru in 2015 to provide full service account support and management for our clients. She is the liaison between you and the rest of the team. With superb communication and organizational skills, Sara makes sure everyone is on the same page at all times and maintains lasting relationships.

Ron Sarache


Ron has been working with Codebru since 2016 providing full time graphic design service. Bringing creativity and imagination to the team, Ron loves design challenges and creating new things that amazes the clients. He can design almost anything your imagination comes up with and would love to put your project into a real image.

Rafael Margaryan

Front-end developer

Rafael started learning JavaScript and web development when was 20. In front-end development, he works with JS and CSS frameworks but also has a great understanding of back-end technologies.

Eduard Faber

System Engineer

Eduard received his Bachelor of Standardization, Metrology and Certification in 2005, but started learning PHP and site development when was 16. He specializes in hosting and network security and is responsible for database, API and server build.

Xionary Guerrero

Project Manager

Xionary is the latest addition to the design team. She assists and supports the design team in all communicative tasks. She is the link between the client's idea and the product that the designer delivers. Organization is her motto.

Nicolas Rostov

App Developer

Nicolas started making iOS apps in 2009 and since then he has completed several projects where he developed apps from scratch, improved existing code, and automated business processes with mobile tech. He specializes in converting your vision and its requirements into working code, and to resolve issues in business automation and UX.

Ryan Cybul

Junior Developer

Ryan received his Full Stack Web Development certificate from Northwestern University in 2018. He has a general knowledge both front-end and back-end development and specializes in JS frameworks.


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